12+ Best Facebook Ads Automation Tools In 2024

Imagine having a helper that makes your Facebook ads easier and more efficient. Well, that’s where AI tools come in!

Advertising on Facebook has become a popular way to market businesses and brands online.

As the largest social media platform in the world, Facebook allows businesses to showcase their products and services to a wide range of users.

With the help of ad automation tools, publishers can now create and manage multiple ad campaigns on the platform more efficiently, resulting in increased conversions and profits.

So, let’s dive into how these AI tools can make your Facebook ad journey smoother and more successful.

12+ Best Facebook Ads Automation Tools In July 2024

There are numerous programs and software in the market that provide tools to automate your ad campaigns on Facebook more effectively than you can do manually.

Just searching the keywords “Ad automation” on Google will fetch you a collection of thousands of tools and programs that can suffice your purpose.

Some of these tools are performance-oriented, while some are more into providing cost-effective features. Some may also be device, platform, and niche-specific. So here is a comprehensive list of the best ad automation tools for your Facebook ad campaigns.

**Please note that this list has not been arranged in terms of ranking of the mentioned programs. This is an unbiased list showing the best programs that you can use to automate your FB ad campaigns.

1) Revealbot

Revealbot is an AI-based ad automation tool that can be fully integrated with Slack, one of the fastest-growing instant messaging tools for team management.

Reveal Bot gives you live updates on the progress of your campaigns using artificial intelligence algorithms.

Integration with Slack allows you and your team to receive reports with comprehensive details about your campaigns. The tool lets you view the reach, impressions, and clicks and share them with your team members.

Furthermore, you can even determine whether these metrics have improved or not over a given period of time.


Reveal Bot is a tool that helps you automate your ad campaigns on Slack efficiently. You can pause underperforming ads without leaving the app and save money.

It has a graph feature that provides data visualization for recognizing trends and comparing metrics visually.

The tool also analyzes the correlation between ad spend and click-through rate to determine the effectiveness of your campaign.

Reveal Bot is available as a freemium service. The $49 per month package is designed for small businesses and offers unlimited reports, alerts, and automated rules.

2) Connectio

Connectio is a powerful suite of tools that have been designed with the aim to make your Facebook advertising more effective and high converting.

This platform offers some very powerful tools to make your marketing efforts smarter so that you can stop wasting money on the wrong audience. This ultimately allows you to have more money to target interests with actual potential.

Connectio- Best Facebook Ads Automation Tools

Connectio offers four performance-oriented that have the potential to take your ad campaigns to a whole new level. Each of these has its own use.

Two of these allow you to make the most of your CRM and email Automator to coordinate your Facebook advertising, while the other two take the guesswork out of interest targeting and retargeting.

3) ConnectAudience

Connect Audience allows you to segment your email lists based on your subscribers’ Facebook behaviors and then save your contact lists as customer Facebook audiences.

On the automation front, ConnectAudience even lets you automate one type of marketing based on individual responses to the other.

ConnectAudience- Best Facebook Ads Automation Tools

Whether or not a Facebook ad is displayed to your email list can be determined on the basis whether your contacts have opened your email or not.

Thus, this type of joined-up approach is indeed far better, more convenient, and much more effective than blindly bombarding your audiences.

4) ConnectLeads

ConnectLeads allows you to leverage your Facebook audience to grow your mailing list. This can be solidified by the fact that it’s harder to get sign-ups in traditional ways since more users spend their time on mobile devices.

So when a user clicks through on your ad, this tool lets you capture their respective email address.

ConnectLeads- Best Facebook Ads Automation Tools

The best part is that the entire procedure is completely automated, and there is no typing required whatsoever. The entire thing involves just one tap on the ad and a second to confirm the signup.

5) ConnectRetarget

ConnectRetarget informs your Facebook advertising with the help of your web traffic so you are able to reap the benefits of retargeting.

This tool is extremely easy to use, and you can easily create and configure your ads whenever someone visits your site.


The setup is quick and easy, and you will be able to get up and running within a couple of minutes. The best part is that the tool also integrates directly with big platforms like WordPress and ClickFunnels.

6) ConnectExplore

There is nothing too complicated about ConnectExplore as it is based around a very simple ‘audience search’ interface. All you need to do is simply enter a few search terms, and you will be instantly provided with a long and comprehensive list of potential targeting areas.

Simply select your target areas, and once you have selected a few of these, you’ll also be offered suggestions for more with the ‘automated suggestions’ feature.


ConnectExplore eliminates the need for split testing by displaying the interests that are generating the best results in real time.

This tool provides valuable insights into the performance of your selected interests, allowing you to remove underperforming interests with just one click.

During the launch of their platform, UpViral, Connectio was able to earn $7,000 with only $3,000 worth of advertising after testing ConnectExplore.

7) ClickFunnels

ClickFunnels is one of the most popularly used ad marketing tools that is perfect to encourage conversation that makes you the expert and gives you instant credibility to create and handle high-converting campaigns.

The software has been commended by both critics and customers for its ease of use and great customizations available on the audit when dealing with potential clients and proving your credibility and how you can effectively help them.


The ease of implementation for a wanted service is something that sets FunnelDash apart from others in its niche. Making things work on an ongoing basis is very easy once you get a Prospect.

But perhaps the golden ticket here is that you can even have an assistant handle the maintenance. This would effectively allow you to grow more prospects for clients.

8) Perfect Audience

Perfect Audience is a popular ad automation platform that specializes in retargeting audiences and makes setting up and running retargeting campaigns very simple.

The platform gives you instant access to relevant content to help convert by giving you the ability to retarget audiences with their powerful retargeting tool.

You can target people who hit specific product pages on your website by planning your campaigns and setting up the audiences in advance.

Perfect Audience- Best Facebook Ads Automation Tools

Perfect Audience is a very user-friendly advertising program, even for those who are not familiar with advertising. The program comes with an easy-to-use interface that provides a clean dashboard making it easy to view results.

Perfect Audience is easy to use in many areas, from creating ads to setting up campaigns and viewing the results.

9) Canva

Canva is a widely used tool for designing automated ad campaigns. It has an intuitive interface that relies on drag-and-drop controls, which makes the process of adding, removing, and editing elements on your canvas easy and saves time.

With this tool, you have complete control over the entire design process. You get to decide how your ad campaigns and banners should look instead of being handed pre-defined page grids and object distribution features that lack customization options.


Canva is a platform that offers a search function with a vast collection of images to help you find the perfect one for your campaign. In addition, you can use the Text tab to add free text, which can be customized, resized, and stylized with built-in backgrounds.

Canvas elements are free to use, but you may encounter premium images in your search results that cost $1 per download. However, you can easily upload your own photos or graphics or use existing ones on Facebook to create cool and attractive banners for your ad campaigns.

10) Albert

Albert is globally touted as the first-ever artificial intelligence marketing platform that is used by some of the world’s leading brands for driving fully autonomous digital marketing campaigns.


The platform was created in 2010 by Algorithms and runs on the primary mission to liberate businesses from the complexities of digital marketing.

Albert not only replicates the existing efforts of the online business but also executes them at a pace and scale not previously possible.

11) Zalster

Zalster is an application that uses sophisticated algorithms to replace human imprecision with artificial intelligence.

The program is considered to be one of the best in its class and helps businesses optimize bids, budgets, targeting, and ad creativity with an aim to fetch you the best possible results.

The application features a neat and well-organized dashboard that gives you access to all the necessary options and helps you visualize the status of your campaigns.

It also provides live updates via Slack. The most useful feature offered by Zalster might be live updates via Slack and split testing.


Although the program is generally user-friendly, selecting the right conversion event can be challenging for a marketing campaign. Most internet marketers usually optimize for purchases since that is the ultimate goal.

However, besides this traditional approach, better outcomes can be achieved by optimizing for “add to cart” or “add payment information.” This is mainly because Facebook has access to more information.

12) Hootsuite Ads

Hootsuite is an extremely popular platform designed to help you schedule and manage social media messaging and maximize your Facebook presence.

The platform was formed as a result of a partnership between San Francisco-based Hootsuite and Facebook. The program has been designed to allow Small business owners to create and manage their advertising.

It provides users with a neat Hootsuite dashboard that gives you all the tools necessary to promote your most important Facebook posts in the form of automatically formulated advertising.

Hootsuite Ads

Hootsuite is the first tool available to automate and simplify the social media advertising process. It is known to help you optimize your most popular Facebook content based on your goals.

All you need to do is choose your primary business objective for each ad. The tool will then automatically formulate ad content as a “sponsored post” based on previous postings and offer targeting suggestions.

13. AdEspresso

AdEspresso is also one of the best Facebook advertising platforms. This platform helps create and optimize any Facebook advertising campaign and helps increase engagement.


This developed an analytic tool that can analyze Facebook ad campaigns. It provides insights into whether optimization is needed or not and then takes appropriate actions.

Additionally, it generates PDF reports for Facebook ad campaigns in a very short amount of time. The tool also offers training to help users run successful campaigns on the platform.

14. AdPlify

AdPlify is an exceptional tool for Facebook advertising that is perfect for advertisers struggling with high ad costs, low click-through rates, and low conversions.


It is the only tool that allows you to monitor and track your competitor’s ads. AdPlify offers a range of key features that can help businesses stay ahead of trends, create better conversions and clicks, target the best customers, and reduce the cost of ads.

AdPlify’s user-friendly platform is suitable for businesses of every niche and can create attention-grabbing ads that increase CTR.

Additionally, AdPlify allows you to compare the profitability of different campaigns to determine which one was most successful.

What is Ads Automation?

To fully comprehend the intricacies of Facebook Ads automation, it’s important to understand what Ads automation is and how it benefits businesses.

Website administrators have a lot to manage, from posts to media to settings and customizations.

If you’re running multiple ad campaigns, checking in every day and making adjustments can quickly become a tedious process, especially if your business is growing rapidly.

Since advertisements are the primary source of revenue for any online business, it’s important to handle ad campaigns efficiently. This is where Ad automation comes into play.

Ad automation refers to the use of techniques such as software and plugins to automate ad campaigns, reducing the need for manual effort by businesses.

Some Facts About Facebook:

Let’s take a closer look at some interesting facts about Facebook. It all began in 2004 when Facebook started in a Harvard University dorm room.

Since then, it has grown into the world’s second-largest website in terms of traffic, right after Google. Here are some remarkable figures:

  • Facebook boasts a whopping 1.28 billion monthly users worldwide.
  • More than 250 million people around the globe access Facebook using their mobile devices.
  • Since the launch of social plugins in April 2010, an average of 10,000 new websites have been integrated with Facebook every day.
  • There are currently over 4 million active Facebook advertisers worldwide.
  • Facebook earns a significant portion of its revenue from advertising and virtual products.
  • In just 20 minutes, about 1,000,000 links are shared, 1,851,000 status updates are posted, and 2,716,000 messages are sent on Facebook.
  • Not to mention, a whopping 2 million comments are posted on the platform in just 20 minutes.

These facts and figures highlight the incredible growth and influence of Facebook in the world of social media and advertising.

In this post, I have featured Best Facebook Ads Automation Tools In 2024. Let’s get started here.

About Facebook Ads Automation

As you may have learned from the Facebook facts earlier, advertising on Facebook is one of the most effective ways to promote your brand, boost conversions, and monetize your business.

Artificial Intelligence (AI) is rapidly developing and is becoming an important tool in the field of automation.

Most of the advertising automation solutions in the market today use AI algorithms to automate multiple ad campaigns, saving time and reducing manual efforts.

Facebook has become the hub for ad campaigns, and AI can greatly assist in their automation. There are various AI automation tools available that can help you save time and money when running Facebook ads.

If done correctly, automation can allow you to scale your campaigns easily, giving you the freedom to achieve your goals without needing to micromanage everything.

Types of Facebook Ads Automation 2024

1. Automated Bidding:

Automated bidding strategies like Target CPA (Cost Per Acquisition) or Target ROAS (Return on Ad Spend) allow Facebook’s algorithms to adjust your bids automatically to achieve your specified campaign objectives.

2. Dynamic Ads:

These ads automatically show the most relevant products or content to individual users based on their previous interactions with your website or app. Dynamic ads are great for e-commerce businesses.

3. Ad Scheduling:

You can automate the scheduling of your ads to run at specific times or on particular days to maximize their impact when your target audience is most active.

4. Budget Optimization:

Facebook’s budget optimization tool automatically allocates your campaign budget to the best-performing ad sets to achieve the highest results across all ad sets within the campaign.

5. Ad Creative Testing:

Automation tools can help you run A/B tests on different ad creatives, headlines, and descriptions to identify which ones perform best with your audience.

6. Ad Placements:

You can automate the placement of your ads across various platforms, including Facebook, Instagram, Audience Network, and Messenger, to reach your audience where they spend their time.

7. Ad Copy Generation:

Some tools use AI to generate ad copy, headlines, and descriptions, saving you time and helping you create compelling ad content.

8. Audience Targeting:

Automation can assist in segmenting and targeting specific audience groups based on their demographics, interests, behaviors, and interactions with your brand.

The Benefit of Automating Your Facebook Ads:

1. Improved Efficiency:

Automation streamlines the ad management process, reducing the need for manual intervention. This allows advertisers to save time and focus on strategic tasks rather than routine campaign adjustments.

2. Optimized Bidding:

Automated bidding strategies, such as Target CPA or Target ROAS, can adjust your bids in real-time to maximize the performance of your ads while staying within your budget. This can lead to improved ad performance and cost-effectiveness.

3. Enhanced Targeting:

Automation tools can help you identify and target the most relevant audiences based on their behaviors, interests, and demographics. This precision targeting increases the chances of reaching potential customers who are more likely to convert.

4. Dynamic Ad Content:

With automation, you can create dynamic ads that show personalized content to individual users based on their previous interactions with your website or app. This level of personalization can boost engagement and conversions.

5. Better Ad Creative Testing:

Automation allows you to run A/B tests more efficiently by automatically rotating different ad creatives, headlines, or descriptions. This helps you identify the best-performing elements for your audience.

6. Budget Optimization:

Automated budget allocation ensures that your budget is distributed among the best-performing ad sets or campaigns, maximizing the overall return on ad spend (ROAS).

7. Ad Scheduling:

You can automate the scheduling of your ads to display them at specific times when your target audience is most active, ensuring that your ads are seen by the right people at the right times.

8. Real-Time Optimization:

Automation tools can make real-time adjustments to your ad campaigns based on changing market conditions, user behavior, and performance data, helping you stay competitive.


🤔 Why should I consider using Facebook Ads Automation Tools?

Using these tools can save you time, increase ad efficiency, and provide data-driven insights to improve your Facebook ad campaigns. They also help reduce the risk of human error in campaign management.

💰 Are these tools expensive to use?

The cost of using Facebook Ads Automation Tools varies depending on the tool and the features you need. Some tools offer free or low-cost plans, while others have more extensive paid options. The pricing depends on your specific requirements and budget.

⏳ How can Facebook Ads Automation Tools save me time?

These tools automate repetitive tasks like ad creation, scheduling, and reporting. They also use algorithms to optimize ad performance, reducing the time you need to spend on manual adjustments.

📈 Can these tools help improve the performance of my ads?

Yes, many of these tools use data analysis and optimization algorithms to enhance ad performance, increase click-through rates, and lower costs per conversion.

🤝 Are there any best practices for using these tools effectively?

Regularly monitor and analyze your campaigns, set clear objectives, and keep testing different ad variations and targeting options to fine-tune your strategy for better results.

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Conclusion: Best Facebook Ads Automation Tools In 2024

To sum it up, the right Facebook Ads automation tool can make your advertising on the platform much easier and more effective.

These tools help you manage your ads, improve their performance, and save you time. However, the “best” tool depends on your specific needs and budget.

Whether you choose a comprehensive tool like Revealbot, a specialized one like Connectio, or a budget-friendly option like Hootsuite Ads, it’s important to think about what you need and pick the tool that’s right for you.

Using these automation tools can help you get better results from your Facebook Ads and grow your business.

Jitendra Vaswani
This author is verified on BloggersIdeas.com

Jitendra Vaswani is a top-notch digital marketer recognized for his extensive expertise in the field. He has spoken at international events and founded Digiexe.com, a digital marketing agency, and Bytegain.com, a tool for SEO copywriting and local SEO. With over ten years of experience, Vaswani has made significant impacts in digital marketing. He is also the author of 'Inside A Hustler's Brain: In Pursuit of Financial Freedom,' which has sold over 20,000 copies worldwide and gained international acclaim. His work continues to inspire many in the digital marketing world.

Affiliate disclosure: In full transparency – some of the links on our website are affiliate links, if you use them to make a purchase we will earn a commission at no additional cost for you (none whatsoever!).

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