7 Best AI Copywriting Tools 2024: (Paid & Free) [Tested & Verified]

I’ve always wanted to write better and faster, especially when creating content for my blog. That’s when I discovered AI copywriting tools.

These smart tools help generate ideas, write catchy headlines, and even draft full articles. They save me time and make my writing look professional.

In this list, I’ll share the best AI copywriting tools that have helped me the most. If you’re looking to improve your writing, too, these tools are worth checking out!

7 Best AI Writing Tools, Assistants, & Copywriting Software

1. Jasper AI (Formerly Jarvis) 

A robust AI copywriting tool is Jarvis, formerly known as Conversion AI. Almost all copywriters face similar problems on a daily basis: writer’s block, poor conversion rates, and lengthy work hours.

Jasper’s pricing structure did not appeal to me, so I did not include Jarvis on this list. This has changed, however. Because of this, I recommend this tool to everyone.

Key Features

I have already discussed many of the features in this feature set. Several pre-built templates are available.

• This is the description of the product (for Amazon and eCommerce websites).
• Ads on a social network (Facebook/Instagram).
• AdWords by Google.
• Frameworks for copywriting (AIDA, PAS).
• The YouTube channel (Video Content).
• Topics (Headline, Intro, Intro) for the blog.
• Email marketing (subject lines and headlines).
• The results were excellent, I thought. This is subject to your input, however. For example, AI (called “Jarvis”) can write AIDA framework copies with up to 400 words of input.

By utilizing the built-in writing features, you can make the content even better. AI can create engaging and readable sentences by expanding and rewriting, for instance.

If AI produces unreadable content, this feature is particularly useful. It may even help you improve a poorly written blog post you have manually created.

Last but not least is a brainstorming group. Content creation can be made easier with AI. In addition to creating blog post outlines, it can also generate marketing ideas.

Boss Mode:

• Jarvis’ new premium feature, boss mode, is all about you.
• Here are some things you can do with the Boss Mode.
• 2000-3000 Character Lookback: This allows the AI to learn what context you are writing about, allowing it to produce more relevant texts.
• Jarvis Commands – Using Jarvis commands, for example “write about cheese pizza,” Jarvis will then perform the command according to the command.
• Boss Mode’s aim is to enhance the relevancy of text generated by AI. Your workflow will also be sped up.
• This is not a game-changer, unfortunately. Despite the improvement in text quality, manual editing is still necessary.

2. Copy.ai

You can use CopyAI if you’re afraid of writer’s block. Many times, I have been able to resolve this problem with this copywriting tool. The article you are reading right now was written using this tool every day.

Key Features

CopyAI has a straightforward interface. After you write an excerpt about what you need in your content, the AI will create the content for you.

Consider, for example, how to phrase product descriptions or social media captions. CopyAI can do this for you. Filling out the form requires a short explanation of your needs.

There’s no need for a long description. Ten to thirty words are all you need. Longer and higher-quality inputs, however, will result in better results.

Adding more information can improve relevance. You can input audience, event, and promotion information.

It will take less than 10 seconds for your samples to be ready. Once this is suitably modified for your content, you may save and copy it.

CopyAI can create several sample documents if none of them are satisfactory. New and old ones will have no similarities. If your marketing copy doesn’t quite fit, repeat this process.

Isn’t that easy?

Here are some examples of what CopyAI can do for you:

• Products are described in detail.
• Copy for ads and headlines.
• Content for social media platforms, including captions, introductory posts, hooks, and product showcases.
• We include all text on landing pages.
• Blog post ideas, introductions, outlines, microcopy, and meta descriptions. You can also use one of these (thank you notes, click-bait subject lines, or confirmation emails).
• Copy for sales.

A more detailed explanation is needed for the sales copy. Using CopyAI, you can create sales copy such as:

• Pain-Agitate- Solution
• Before-After-Bridge
• Feature-Advantage-Benefit
• Problem-Promise-Proof-Proposal
• Feature-to-Benefit
• Marketing Angles
• QUEST formula

CopyAI can help you write sales copy, support multiple languages, generate writing ideas, and improve Google Docs workflows using Chrome.

It’s beneficial for content creators and marketers and can assist with general writing tasks such as changing tone and simplifying sentences.

3. Writesonic

Writesonic was not included in this list when I first reviewed it because it had insufficient features. However, a number of fascinating features have recently been added to the tool, making it stand out even more.

Writesonic is now one of the best copywriting automation tools available, and it has new features.

Key Features

CopyAI’s and Copysmith’s main features are similar to Writesonic’s. The first benefit of AI is that short-form content can be created for its users. Among them are:

• Google/Facebook Ad Copy (Digital Ads)
• (E-commerce sites) Products Descriptions
• Meta tags for SEO
• Creating a copywriting formula (AIDA Framework and Pain-Agitate-Solution)
• Emails

4. Headlime

Copywriting is just one aspect of content marketing that can be automated using artificial intelligence. Headlime is a comprehensive tool that suits the needs of companies with multifaceted content strategies.

Key Features

Copywriting by artificial intelligence is definitely the most important feature. You can see what Headlime is capable of doing below.

• Descriptions of products
• Headline and description for Facebook/Instagram/Google Ads
• Headline or subheadline for website
• Rewriting sentences
• Descriptions of products, taglines, and sales copy, such as feature-to-benefit descriptions
• Ideas for blogs

The process is very similar to that of CopyAI and Copysmith. Your voice tone and creativity can, however, be input. The AI can create a marketing copy in a very creative manner via the latter.

This feature can also benefit other languages. In addition to the majority of European languages, Headlime supports Chinese and Japanese.

A whole blog post can be created with Headlime. Article Forge, however, is 100% artificially created. The process will require human contact. The following tutorial will help you understand how Headlime can assist you.

However, based on my experience, this feature is not useful. Unless you write about very specific or technical topics, the AI is unable to write well. I have to spend time erasing irrelevant words and phrases. I ended up spending longer trying to use AI than entirely writing blog posts myself.

You can have your beautiful landing pages up and running within minutes with Headlime, thanks to its complete landing page builder (not simply text). Learn how the AI creates landing pages by watching the video below.

Lastly, Headlime offers many template options for those who would like to write independently. In addition to convincing email templates and ads, these templates also include high-converting pop-ups, FAQs, privacy policies, survey questions, cookie policies, etc.

5. Unbounce

I recommend Unbounce if you’re looking to invest in a copywriting tool but don’t want to spend a lot of money on it right now. Thanks to its freemium pricing structure, everyone can test out its features for free.

Key Features

Unbounce is a powerful landing page builder designed to help marketers create and optimize landing pages with ease. Its drag-and-drop editor and customizable templates allow for quick and intuitive page creation.

To boost performance, Unbounce offers A/B testing to compare different page versions and provides detailed reports on their effectiveness. Conversion tools like popups, sticky bars, and dynamic text replacement enhance user engagement and relevance.

Mobile optimization ensures your pages look great on any device, with responsive design and mobile-specific customizations.

Unbounce integrates seamlessly with popular marketing tools such as Mailchimp, HubSpot, and Salesforce, and connects with over 1,000 apps through Zapier for additional functionality.

Lead generation is simplified with customizable forms and instant lead notifications.

SEO features include custom meta tags and fast loading times to improve search rankings. Security and compliance are prioritized with SSL encryption and GDPR compliance tools.

6. Describely.Ai

With Describely, you can create various kinds of marketing content using artificial intelligence. I suggest you use this AI tool to help you create an ad copy that’s captivating in a short period of time.

Key Features

Compared to CopyAI, Describely offers similar features. Your options are as follows:

• Ideas for blog entries, introductions, listicles, and meta descriptions
• (Facebook, Instagram, Google, LinkedIn) Headlines and primary text for ads.
• This is a description of the product
• Pages to be used as landing pages
• Rewriting of content (Multilingual)
• Email sales

Again, this AI tool is straightforward to use. Here is an example. The blog intro I created with Copysmith. I was able to select samples within seconds.

They are typically readable, and they don’t differ much from what human writers write (but you still need to edit them).

When writing advertising copy, add keywords that the machine can target or avoid. As a result, AI-generated content can be optimized perfectly as well.

The content can currently be created in other languages. Based on my experiment, I found that the AI was very slow. Right now, I think it can’t be used.

Similarly to CopyAI, Describely can assist in the brainstorming process by generating content ideas, social media captions, as well as blog outlines and content.

In addition, the AI tool can write pain-benefit-solution marketing copy and convert bullet points into well-written paragraphs. Describely.Ai can also help you generate a catchy slogan or tagline for your company if you are building a brand.

In addition to writing blog posts, Describely also allows you to submit your own content. Although it requires more input to get the AI to work, this feature is easy to use.

Add the audience, title of the blog post, and a sample paragraph (at least 120 words). AI will generate a sample in under 30 seconds.
The sample quality is not very good in comparison with other features.

I found numerous blatant errors in the article, which is well-organized. Even if you plan to use it, you will still need to edit it and verify the facts.

Quick Links:

• Copymate Review
• Hypotenuse AI Review
• Beginners Guide to Copywriting
• Anyword Review

Final Thoughts on AI Copywriting Tools 

The field of artificial intelligence has made significant progress in generating relevant and readable content.

However, the quality of the content remains much lower than that of a professional writer. Therefore, it seems unlikely that content writers will be replaced anytime soon.

The goal of AI copywriting tools is to assist human copywriters by reducing the writing process by hours, thus saving a significant amount of time.

By subscribing to these services, you are essentially investing in the future. In this post, we have mentioned six copywriting tools that are rapidly evolving. The new features of these tools will make copywriting and content writing even easier.

The transition from GPT-3 to GPT-4 or to any other natural language processing/deep learning model will result in the creation of texts that are more authentic and human-like than ever before.