Finding the right social media management tool can be tricky, especially when it comes to matching your budget and requirements.
SocialPilot offers a variety of pricing plans tailored to individuals, small teams, and large enterprises. Whether you are a solo entrepreneur, part of a small team, or managing a big agency, SocialPilot has a plan to suit you.
With options starting from just $30 per month, SocialPilot provides access to a range of features such as social media scheduling, analytics, and content curation.
Higher-tier plans offer additional benefits like client management and white-label services. Moreover, SocialPilot offers a 14-day free trial so that you can try out the platform before making any commitment.
This flexibility ensures that businesses of all sizes can find a suitable and cost-effective solution for their social media management needs.
SocialPilot Overview – All You Need To Know Before Buying
SocialPilot is a social media management and automation platform that enables you to connect and manage an infinite number of social media accounts from a single centralized dashboard.
It allows you to join your Facebook, Twitter, and LinkedIn accounts at the moment.
Apart from accounts, this service allows users to link their Facebook and LinkedIn profiles and pages, as well as LinkedIn groups. This is a feature that not many tools on the market now provide.
This results in significant advantages for organizations, as they can immediately connect to and manage accounts on various social networking sites, without having to wade through the associated intricacies.
That is to say, even with a little understanding of the platforms, you can integrate and use them effectively for your organization.
All you have to do is develop a cross-channel plan and then utilize SocialPilot to manage it effectively for maximum company efficiency.
Consider this — time and personnel are two very precious commodities for many organizations, particularly small ones and start-ups.
Businesses and marketers now use social media to increase productivity via the usage of social media management solutions.
With SocialPilot, you can effortlessly manage a large number of goods and services without spending a lot of time and effort manually promoting them.
1. Agency+: This one will cost you $ 200 per month if paid monthly and $ 170 per month if paid yearly. This will include white-label, unlimited clients, unlimited users, and 50 social media accounts.
2. Agency: This one will cost you $ 100 per month if paid monthly and $ 85 per month if paid yearly. This will include unlimited clients, 6 users, and 30 social media accounts.
3. Small Team: This one will cost you $ 50 per month if paid monthly and $ 42 per month if paid yearly. This will include unlimited clients, 3 users, and 20 social media accounts.
4. Professional: This one will cost you $25 per month if paid yearly and $30 per month if paid monthly. This will include 10 social media accounts and 1 user.
They offer a 14-day free trial as well. No credit card is required.
What Do You Get With The SocialPilot Subscription Plans?
1. Self-Service Knowledge Base: Their extensive help and support articles are always available to help you make the best use of your SocialPilot tool.
2. Concierge Setup: Get assistance in setting up your account, customizing your tool, and onboarding clients. This one is not available with the Small Team plan.
3. Customer Support: Get reliable customer support across different channels – mail, chat, mobile app, and call (scheduled per your convenience)
4. Dropbox and Box.com Integration: Directly upload your images from your Dropbox or Box.com folders while scheduling your posts.
5. Canva Integration: Integrate your Canva account with your subscription and directly create eye-catching graphics for your posts.
6. Mobile App: Schedule your posts, check your analytics, and create your content on the move with your SocialPilot mobile app, which is available for both iOS and Android devices.
7. Browser Extension: Use the browser extension to add posts to your queue from anywhere while you are browsing the internet.
8. Zapier Integration: Without a single line of code, you can automate your communication using their Zapier integration. Keep up with your marketing efforts without having to lift a finger.
9. Ads Analytics: Measure your ROI by understanding how your ads are performing. Get detailed reports on your FaceBook ad performance directly on SocialPilot.
10. Boost Popular Posts: Let SocialPilot suggest the best posts on FaceBook. Promote your best-performing FaceBook posts directly from SocialPilot.
Yes, SocialPilot is definitely worth its price. Here are some of the features of SocialPilot that make it worth its price –
1. Customer Support:
SocialPilot directs any inquiries to its email address or knowledge base. In my experience, they react to emails within a few hours, usually with a solution but sometimes with a link to a FAQ page on the knowledge centre.
While the knowledge centrepieces are straightforward and provide step-by-step answers rooted in a range of popular digital marketing phrases, they do not address all possible situations.
2. Ease of Use:
SocialPilot’s UI is simple and effective. The setup procedure is simple, and with the click of a few buttons, you may link many accounts. SocialPilot also integrates with a large number of social networks, including Facebook, Twitter, Instagram, LinkedIn, Google My Business, Pinterest, Tumblr, and Russia’s VK.
The navigation bar on the left side of the screen makes it simple to browse between the many functions. The austere aesthetics direct the user’s attention to their social media duties.
Despite this, SocialPilot offers a limited amount of training to new users, with live training available only to those on the most costly Enterprise plan.
It is not difficult to learn, but it is not the simplest program available. Additional assistance in the early stages would be beneficial to ensure clients get the most out of the platform.
SocialPilot was built with multiuser teams in mind, which is shown in a variety of easily available features.
There are several ways to include other team members in a post or campaign, allowing them to make adjustments inside the SocialPilot platform.
In essence, it is a highly functional tool that is devoid of needless embellishment. It does, however, lack the polish and attention to detail that some of its more glitzy competitors possess.
3. Performance Reporting:
SocialPilot includes statistics on marketing metrics for your Twitter, LinkedIn, Facebook, Pinterest, and Google My Business profiles.
Instagram’s absence is noticeable and will impact companies that concentrate their social media strategy on this specific social network.
The reports include the essential marketing metrics and provide the data in an easily understandable graphic style.
There are some really useful additional features, such as the option to see the top influencers who have engaged with your posts and a list of the most popular hashtags you’ve used.
This is significant information and highlights how SocialPilot can uncover hidden insights in data. Having said that, it’s worth noting that SocialPilot does not interface with third-party analytics systems or provide competitor data.
It’s good for assessing your social media data against a range of marketing criteria, but you’ll need to look beyond SocialPilot to obtain a full picture of how social media contributes to your wider marketing goals.
4. Content Recommendations:
The ongoing need for fresh social media content may put any organization under pressure. Business owners and social media managers must sift through a plethora of feeds, determine what is important, and distribute fresh content numerous times every day.
This method is more conducive to spontaneity than planning.
SocialPilot is an excellent function that suggests material to repost depending on your business’s sector. Enter keywords in the search box and SocialPilot will compile a list of potential posts for you to examine.
If you believe the material is appropriate for your audience, you may add it directly to your calendar.
Additionally, the Content & Feed interface allows you to connect to various RSS feeds and manage new postings. This product integrates smoothly with the rest of the platform and provides tremendous value to any business.
5. Social Media Post Scheduling:
Of course, the automatic post scheduler is the bedrock of every social media management program. SocialPilot performs well in this area since it integrates with all major social media platforms, including Twitter, Facebook, Pinterest, and LinkedIn.
While it is possible to link to an Instagram or TikTok account, uploading to these social media platforms is not automatic. You’ll need to create a reminder in SocialPilot to ensure that the content goes live at the specified time.
As indicated by its very early support for TikTok, SocialPilot performs an excellent job of staying current with the ever-changing social media world. Nonetheless, the absence of a direct Instagram link is unfortunate, particularly given the availability of alternatives such as Buffer.
There are still several advantages to using SocialPilot for social media posting. The post-creation interface is simple and easy and includes a very useful Canva connection for adding photos or videos from your account.
The post-preview feature is useful, and you can invite customers or team members to the account group to provide feedback on the material before it is public.
If you’d like to upload a large number of articles in advance, you may use the bulk scheduling feature using a CSV file.
It is possible to plan posts to appear in many time zones, and the drag-and-drop social media calendar makes re-ordering your content simple.
SocialPilot is one of the finest tools on the market for scheduling a large number of posts across several accounts.
FAQs
❓ What is white labeling?
White labeling is the process of removing SocialPilot's branding from the platform and replacing it with your own branding. This is a valuable feature for agencies that want to brand SocialPilot as their own social media management solution.
✔ How can I get started with SocialPilot?
To get started with SocialPilot, simply sign up for a free trial. You can then explore the platform and see if it meets your needs. If you decide to upgrade to a paid plan, you can cancel your free trial at any time.
🤔 What is the difference between the Small Team and Agency plans?
The main difference between the Small Team and Agency plans is the number of social media accounts you can manage. The Small Team plan allows you to manage 50 social media accounts, while the Agency plan allows you to manage 100 social media accounts. Additionally, the Agency plan includes more advanced features, such as client approval, content library, and white labeling.
Social Pilot has been operating since 2014, yet they’re still commonly considered a new participant in the SMM business. They’ve spent the years since its foundation well, producing a product that’s fully featured, collaborative, and remarkably simple to use.
If they can create enough noise this year and get people to notice, they’ll certainly win over a lot of new consumers who are wary of overpaying for rival goods.
For smaller enterprises and any firm or agency managing significant Facebook accounts, Social Pilot will be a pleasant change of scenery.
Add to the fact that it supports Twitter, Pinterest, Blogs, Google+, and LinkedIn, and it all combines for an amazing platform.
I sincerely hope the pricing plans of SocialPilot are now clear to you. Please let me know in the comment section whether you enjoyed SocialPilot or not.
Aman Jha is a digital marketing author, passionate writer, and consultant. He is a sucker for fine words and blogs about digital marketing and startups at maxzob.com.
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