People are shifting their business online and earning millions out of a laptop and a decent Internet connection. Ensure your chunk in this online fortune by participating in email affiliate marketing. They carry great monetary potential by supplying a good lot of demanding services/products and earn you commissions through various business models.
Here is a contrast of the three email affiliates Lander v/s Instapage v/s GetResponse, which I found to be the best in their field.
#1 GetResponse
With over 350k satisfied customers in its portfolio, Get Response tops the chart and I will justify it how? From an intuitive operation to a wide coverage of over 182 nations, every aspect adds up to accelerate its dominance to over a billion subscribers per month.
Instant Interface
The numbers are so inclining because of the ease and facility it holds for both amateurs and professionals alike. Anyone who is unacquainted with the fashion behind a business email or an appealing banner can churn out some of the best ideas with GetResponse. Interestingly, the final product is procured within 5 steps categorized under Setting, Template, Create, Recipients, and Summary.
Go to Newsletter Setting provided in the user panel atop and begin from scratch level. The first step to creating a newsletter involves adding the sender’s and receiver’s address, along with a quality content that propagates your message. You get all of this, without having to do anything with coding.
Abundant Templates
Filled the requirements? Click on Save and then Continue. Now you reach the fascinating part of the journey; templates section. Here you will find over 500 professionally designed email templates for tempting the target audience. Plus, a free access to another 1000 images from iStock is at your disposal, for crafting a vibrant introduction to your marketing.
Due to a wide categorization, these responsive templates can be easily filtered as per the requirement. Whether you deal in finance, education, art, or hosting a sale on Valentine’s Day, every occasion is covered here. Click on the most representable template for your idea and click on ‘Next Step’ provided at the bottom of the page.
Visual Editor
Now that you have a canvas, let’s paint! The commands are very simple and the options are extensive. Choose the section you wish to edit and they will be accompanied by tools like background colour, text editing, insert images etc. Microscopic changes like pixel size are also tangible.
HTML source editor
The advanced tools stacked to the corners of the screen provide with some mind boggling experimentations. For those who know their ways with HTML, the source code for every design is editable to its root level. So, experts have a clear hand at creating deep impact mailers.
Preview
Once you are through with the billboard, the work can be previewed from various angles. Users can send the test message to an address or choose to preview in the inbox mode directly. An additional window for viewing the ad on a mobile platform is available and it displays in either of the screen orientations.
Yes, guys, Get Response landing pages are optimized for both iOs and android, at no additional cost.
AB Testing
Before forwarding the ad to the imported contact list, you can run an AB testing on up to 5 versions of your mail and explore the most promising option. Even the contact list can be grouped as a distinct target audience for niche products. This way they won’t feel spammed.
Spam Scorer
As for spam itself, there is a tool for reviewing your mail on various parameters like HTML font size, the security status of included URL, DKIM signature and White listed domain. The spam scorer lets you know whether the design will land your campaign in the spam or inbox.
90-day cookie life
Most importantly, the cookie life for GetResponse is an astounding 90 days which further improves your chance of getting paid. Additional options for managing RSS feeds can also be found here. Sign in for a free 30-day trial package without submitting any bank details and, purchase once you feel satisfied.
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#2 Lander
After going through its awesome homepage and a host of smart features, I concluded Lander to be a rightful match for the second position. This affiliate expert has its marketing strategies coiled around conversion and helps pitch sale, create subscribers and gather following.
Create pure business out of it by covering versatile products, segments, or anything worth advertising. If you have a crowd they have a page!
High-ticket goods
Lander lets you sell products of all sorts and sizes, ranging through swimming pools, cars, and other big-ticket items. Get a fine picture of the product, add the content and include a feedback form to cultivate leads. It is that smooth with Lander, without any prior knowledge of HTML or CSS.
Intuitive
An account at Lander’s means an access to creating an unlimited number of landing pages. The secret lies with the smart visual editor that comes with drag and drop facility for a rightful placement of the designing puzzles. If you are still short of time, then tag the job to Lander and its experienced team will take care of the rest.
Testing
You can even forecast the expected outcome of different landing pages created by you or the Lander team. Execute the A/B testing mechanism and compare the value of up to three email versions at a time. These parameters include testing the copy, images, call-to-action, colours and more.
Analytics
Its user account can be integrated with Google Analytics for generating statistical reports. You are only needed to add the analytics account number and the reports are ready to be exported to your system.
Besides an extensive access to Google tools, users can also extract conversion charts for determining the progress of their campaign. The data gives away intel on day-to-day trends, seasonal ups & downs, and suspicious conversion spikes.
Advanced options
As there is no limit to this site’s application, Google Maps can also be attached with the content for inviting over upcoming events. To welcome your future prospects on the email, Lander will enlighten you with some fabulous welcome emails. These virtual handshakes can go long term upon including discount vouchers, free eBooks and other rewards.
Cross-platform
Since almost 80% of the population prefers checking their mail on mobile phones, pages from Lander are optimized to perform on major handheld devices. These mobile ready landing pages reduce the bounce rate and open a backdoor to the online mass.
The best part to this email affiliate is its approach on the social platform. Use Lander to create your very own Facebook tab and share the landing page online. Without embedding any additional codes, the tab can be prepared in four simple steps. Publish a viral content with the landing page as the brand’s face and you are ready to go viral.
#3 Instapage
Instapage is close to second, due to its swiftness with producing landing pages in minutes. It’s interactive layout with drag and drop feature lets you implant banners without rendering through codes.
Affiliate supportive
These pages are completely mobile responsive and integrate seamlessly with relevant links like email marketing, CRM, and social media platforms. Instapage has a compilation of over 80 landing pages which are further supported by over 20 marketing tools for import and integration.
Comparative tests
A separate option for integration is present within the user panel which leads to alternatives like GetResponse, MailChimp, SalesForce, E-goi, etc. Loaded? But before you go live on your website have it tested on Instapage A-B testing tools. They let you track viewership patterns, compare conversion rates, and infer the most suitable page to go with.
Compatible
The page that you finally obtain is compatible with your website and can be published as a landing page across WordPress, Go Daddy and others.
With an easy going format for users, Instapage attracts more than 250k businesses for realizing their email affiliate goals. This policy is further catalyzed by deploying click through pages, built to channelize your product/services.
I found Mobile App to be another sound feature to familiarise anyone with the perks of a mobile optimized blueprint. If you look into the essence of Instapage’s Thank you page, you will stumble upon valuable places for increasing customer interaction with the recently pitched client. A formal greeting of gratitude certainly goes a long way.
Webinars
Since lead generation is the nerve to this marketing technique, Instapage lets you compile user data lists for the campaign. Another powerful option is that of webinars, which prove to be great assets at customer acquisition. Although, the video tutorials can also be found under any Get Response account.
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Conclusion
It was certainly a great experience ranking the masters of their craft, with one racing against two. The entire speculation was created on the basis of features and advancements in the industry, where GetResponse proved to be an absolute hit at everything. My attention summoned upon it while going through its gigantic template collection and the unique HTML source editor. However, Spam Scorer was a complete show-stealer.
