Top 21 Best WordPress Email Marketing Plugins For Better Engagement 2024

Email Marketing is one of the proven and tested marketing strategies for the business for years. If you can somehow create good email database, amazingly that will be going to help you in growing your business exponentially along with making revenue on the regular basis.

But the point is that how you create an email list! Basically creating an email list is the most important for any blog or any online business. Most of the times many companies invest a lot of money for creating buzz on social media sites that are really important but in some cases, they get that much they want as they are third-party platforms.

If you are on your own creating a genuine email database for your site, that will be definitely your own property that will stay with you forever and you will be going to sue that benefit regularly. Mainly online businesses and the pro-bloggers use their email list effectively to simply promote special offers in order to make a good profit.

The important things are that your email list can be a source for your site. If you are creating high-quality content regularly on your blog that will be also helping you in increasing the number of subscribers along with getting constant traffic form your emails.

Here in this post, we have compiled a list of best WordPress Email Marketing Plugins that will help you in increasing the email subscribers. Check out the complete list here of some of the best WordPress Email Marketing Plugins that you can also use to grow your email list.

List of Best WordPress Email Marketing Plugins 2024


1. Bloom Opt-In Plugin

Bloom Email Opt In Plugin- WordPress Email Marketing Plugins

Bloom forms the most popular theme platform known as ElegantThemes. This one is the most comprehensive email marketing plugin for WordPress. Here this plugin is modern and responsive that basically offers you many options and will increase your email subscription list for sure.

It also offers a number of placement options to simply show your opt-in form and you can sue pop-up, sidebar widget right below the post. And if you are willing to have more than one opt-in form on your site then you will also get that. Here this plugin offers more than 100 different email opt-in templates that you can simply sue on your site. You can also customize the form color along with the design as per your requirement.

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2. Thrive Leads

Thrive Leads - WordPress Email Marketing Plugin

Thrive Leads is one of the most powerful and the best-proven tools to simply grow your mailing list. This one is also one of the best lead generating plugin to simply increase revenue for your site. Here it will also help you in creating the discrete type of opt-in form simply by using the drag and drop interface to help you in creating a stunning design.

This plugin will allow you in showing relevant and high quality targeted based on your content type post along with pages. It will also provide a number of options to show your form as per your requirement like stick bar. It will also offer you many pre-built templates that you can simply use for your site and you have also the authority make changes in the templates just without using any coding skills. This plugin will also provide you option to carry A/B testing that mainly depends on many aspects of the plugin.

3. OptinMonster

OptinMonster - WordPress Email Marketing Plugins

Basically, this plugin is lightweight and user-friendly that will help in replacing the annoying pop-ups with the stunning op-in popup.  Here you can select from the different opt-in type and simply customize the look and feel of the form as per your requirement. It will really make easy for any WordPress user to simply create a beautiful opt-in from within minutes.

It will also offer you detailed A/B testing features just to make sure the kind of form or kind of offers that work best for your site. Here it will also provide you page level targeting feature that really indicates you can show a different message for the different category along with page just for maximum conversion. It also comes with built-in analytics features that will provide you insights on the view along with overall conversion rates.

4. WP Notification Bar Pro

WP Notification Bar - WordPress Email Marketing Plugins

This one is a quite impressive plugin that will really amaze you when you will sue it for the first time. This plugin is basically created by MyThemeShop and it is one of the comprehensive solutions for any kind of promotion type activity along with email subscription bar.

Here this plugin is extremely easy to use and once will activate it, you will get the option to set up the bar in the WordPress admin so-called notification bar. It will work like a custom post type and here you can also set the details of bars along with choosing the type of the admin bar from a variety of options like button, text, countdown timer and more. The best part is that you can also style the bar as per as your requirement and it will offer you unlimited color options to simply match it with your theme.


5. Sumo List Builder 3

List Builder for Sumo- WordPress Email Marketing Plugins

With this plugin, you can convert web visitor’s right into your potential customers and subscribers simply by integrating this tool right into your WordPress site. This tool will make it super easy for you to build inviting pop-ups to attract more and more visitor’s right to your site. Here these popups will appear on clicks, timers and it will encourage them to stay longer on your site.

It will also provide you a drag and drop user interface that will allow you to simply create and modify your pop-ups forms jus without using any coding here. You can also customize your color, font size along with the size of your button. In order to generate more conversion, you can simply set the precise time of your popups to simply let them appear whenever a visitor is leaving your site.


6. Optin Forms

Optin Forms — WordPress Email Marketing Plugins

Mainly creating a professional looking website on WordPress can be the start of your web business. But keep on thing in mind there are a lot of factors that you are going to need to consider while launching your sites like web hosting solution, selection of right theme, WordPress Installation process and more. But if you are willing to improve your visibility all you need to build a stronger email list for your web business.

In order to achieve that you will need Optin Forms plugin that will be helping you in order to get higher conversions and increased sales just by putting less effort. Simply add the opt-in forms right within your web pages to build the strong email list quickly. Here you can also create opt-in forms within your web pages to simply build the email list quickly.


7. WP Subscribe Pro

WP Subscribe Pro -WordPress Email Marketing Plugins

This plugin will help you in expanding your email subscribers list by simply integrating this powerful and user-friendly plugin into your WordPress site. WP subscribe Pro is given by MyThemeShop and it will offer many ultimate ways to boost conversions along with increasing web traffic and converting visitors into the subscribers with the ease.

Basically, this plugin supports MailChimp, FeedBurner, and GetResponse email marketing services that will allow you to get more subscribers right on your site. It also comes with exit intent trigger technology and also includes the widget supports to simply help you in incorporating opt-in forms.


8. Lead Pages

Leadpages®- WordPress Email Marketing Plugins

As the name suggests here it will generate leads and sales for your business on the web, in emails along with text messaging and social media. Really this tool is one of the best powerul tools in the market. This plugin will also help in boosting your conversions rates simply by displaying beautiful and stunning pop-ups along with sign up forms.

Right with this plugin you will get unlimited mobile responsive landing page templates that will work better with different devices and screen. It also provides drag and drops functionality along with optimization tools that will give ultimate experience while creating pop-ups and the opt-in forms.


9. Ninja Kick

Ninja Kick WordPress Email Marketing Plugins

Here this one is another list building plugin for your WordPress that will definitely help you in growing your customers reach very easily and efficiently. It will also help you in adding the subscription forms right into your site just by using the sliding or any push animation effects.

This plugin will also provide you four templates that will help you in creating responsive opt-in forms instantly. The best part is you can also incorporate icon or any link right into your popular blog posts to let people easily redirect to your subscription forms without any trouble. Overall this one is the ideal solution for boosting the email marketing for your business.


10. Subscribe Pro

Subscribe Pro-WordPress Email Marketing Plugins

Subscribe Pro is from MyThemeShop and is another beautiful email opt-in plugin on this list. This plugin has all the features that you will need in high-quality email subscription plugin. Here you can simply create a nice looking email opt-in pop up that will be user-friendly and attractive.

Here you can customize the design of the popup form completely and simply add your own choice of color and text and it also provides stunning animations that you can simply sue for your popups. It will also offer you the number of trigger options like exit intent, after a specific time and more. It will also provide placement options to simply show your email forms. Here you can show it in the sidebar using the WordPress widget section.

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Top WordPress Email Marketing Plugins

11. Ninja Popups for WordPress

 WordPress Email Marketing Plugins -Ninja Popups

Here this one is another most popular popup plugins that are basically very effective in growing your mailing list. Mainly this plugin is also known for creating the email opt-in forms and it can be also used for many other functions like showing the discounts along with the special offers and locking the content.

This plugin offers the option to create great looking popups which are highly customizable and stunning. It also provides you many options to set the timing of the pop-ups. Just like another plugin in the list it also offers A/B testing feature that will let you find which type of popup converts the most. This plugin can also be integrated with most of the front lined email service providers so that you can simply use their services to send easy emails.


12. GetSiteControl

 GetSiteControl- WordPress Email Marketing Plugins

This one is another comprehensive email opt-in plugin that will offer many different email subscription widget option. Here this plugin is easy to get started with and this will definitely help you in increasing rate of email subscription. This plugin will provide a number of different subscriptions types like bars, popups along with buttons or panels that you can select as per your choice.

With this plugin, you can simply attention-grabbing messages to show your users. And you can use this feature for any kind of promotional activity or any special offers. Basically, this plugin is fully responsive and the widget will look stunning on all the devices and screens. Here you can also control the timing of the widgets and define when you are willing to trigger base on scrolling or just after a specific period of time.


13. Plugmatter

Plugmatter Optin Feature Box — WordPress Email Marketing Plugins


This one is a beautiful email list building WordPress plugin that will be helping you in creating great looking email subscriptions box below your header sections. Here the choice is yours to give your own background image and just customize each and everything right in the subscription box.

Most of the time you can see that subscription box is just below the header of any blog or website that’s what pro bloggers use and it is the most widely used practice. And if you are willing to have this kind of email list building option then definitely this plugin is for you. It also offers many templates that are ready to use and you can select and go ahead right with your customization.


14. Popup Domination

PopUp Domination- WordPress Email Marketing Plugins

Here, Popup Domination is another proven WordPress plugin that will help in growing your mailing list. No doubt this plugin will take your online business to a whole new level. This plugin is mainly used by a huge number of WordPress users and this plugin also offers 60 days money back guarantee so you have the choice to try it once and then buy it.

Right with this plugin you can simply target specific pages with different and genuine offers that will increase the subscription rate to a new level. The best part is that you can get started with this plugin in few minutes, simply install the plugin and set up the message and you are ready to go.


15. Simple Signup

Simple Signup - WordPress Email Marketing Plugins

As the name suggests, this one is a simple plugin that will be helping you in getting started with your email list building very quickly. The best thing is its pop-up window, it will make sure that your email subscription widget is visible to all of them.

Right after activating this plugin, simply fill your email address or MailChimp ID and get started with it. Here this plugin will no offer a lot of flexibility right in the terms of placement of widgets. Here you can simply play around with the color combinations of the subscription widgets.


16. Opt-In Panda

Opt In Panda for WordPress Email Marketing Plugins

Opt-In Pand is a content locker plugin that will hide your content or simply blur it, and it will give access only to your subscribers to your mail list just by simply providing the mail ID.This option will work great for you if you are offering something for free. This plugin works perfectly with the prominent newsletters such as MailChimp, Aweber, and GetResponse. You should give it a try.

Best Email Marketing Plugins For WordPress 

17. Hellobar

Hello Bar- WordPress Email Marketing Plugins

Here this one is basically known as the notification bar plugin just to promote the special offers. It can be used as an email opt-in tool as well. Many bloggers use Hellobar to simply attract more users to their blog. It also provides you the option to do the A/B testing for testing the effectiveness of different message right on your blog.


18. SendinBlue

SendInBlues- WordPress Email Marketing Plugins

Basically, this is an email marketing service provider. It mainly covers email marketing, transactional emails along with mobile texting messages. It is good for both the advanced users and for beginners too. Here it comes with free membership option that will cover all the features. Here in this plugin, you will get a limit of 9,000 emails per month. SendinBlue has mainly it’s own WordPress Plugin that comes with a lot of options and features.


19. Subscribe2 HTML

Subscribe2 HTML Premium WordPress Email Marketing Plugins

No doubt this one is a great email marketing WordPress plugin as it has the ability to send the email notification right to your list of subscribers when you mainly send email notification right to your subscribers each time when you will publish new content. This will definitely help you in maximizing the conversion of the site. The best part is you can simply use it to send the images, CSS files along with HTML emails right in just a few minutes and this plugin also provides a flexible and user-friendly interface.


20. MailPoet Newsletter

MailPoet Newsletters Previous — WordPress Email Market Plugins

This one is the list and it doesn’t mean it has fewer features. This one is free email marketing plugin that is specialized in sending the newsletters along with posting notifications or you can say autoresponders in a stunning way. Here you can simply drop the post, images and social icons right in the newsletter. And you can also change the fonts and colors quickly.

In the free version, you will get only 2 K subscribers and I think that is enough when you are getting something free. It features in drag and drop option so that you can easily add a logo to your website or any other picture. Here you can also change the text along with plugins and the style and the plugin themes.

21. MailOptin

MailOptin Review -Engage Your Email

MailOptin is a popular lead generation tool which has been specially designed to help you generate relevant leads and grow your email list by sending attractive emails, prompt messages on your site, automatically trigger events and so on. It is the most popularly downloaded and used WordPress plugin that comes in both Free & Paid versions.

MailOptin today is the most popularly used WordPress plugins of its type. It works smooth and is a delight for newcomers as there is no need for any coding. Its seamless integration with WordPress and other automated features make it the “Go to” lead generation tool for businesses.

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EndNote: Best WordPress Email Marketing Plugins

Now you have got the list of best WordPress Email Marketing Plugins, these will be helping you in growing the mailing list for your site that will be the great traffic source for your site. Mostly all of these WordPress Email Marketing Plugins are used by many of the users and worked for them, it will work for you too.

I hope the list of WordPress Email Marketing Plugins suits your purpose well. Feel free to add many more quality plugins right in the comment section so that we can add that in the list too. Feel free to share this post with your circle.

Kashish Babber
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Kashish is a B.Com graduate, who is currently follower her passion to learn and write about SEO and blogging. With every new Google algorithm update she dives in the details. She's always eager to learn and loves to explore every twist and turn of Google's algorithm updates, getting into the nitty-gritty to understand how they work. Her enthusiasm for these topics' can be seen through in her writing, making her insights both informative and engaging for anyone interested in the ever-evolving landscape of search engine optimization and the art of blogging.

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Comments (1)

  1. Hello Subham,

    You have created a good list of email marketing plugins. I am using email automation services of Benchmark Email since last year. They also have WordPress plugin Benchmark Email Lite. It builds an email list right from the pages of your WordPress site, and sends your subscribers email versions of your posts.

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